Wal-Mart Outline I-History of Wal-Mart: A- Wal-Mart stores, Inc. be the worlds third largest human race corporation, the largest retailer in the world, and the biggest private employer with over two one thousand million employees. B-Wal-Mart was founded by Sam Walton in 1962, and it was publicly traded in 1972. C-Wal-Mart headquarter is acidulate up in Bentonville, Arkansas, and Wal-Mart now has more than 10000 stores in 27 countries such as Puerto Rico, United Kingdom, Mexico, Japan, and India. II-Wal-Mart competitors: A-Kroger, Kmart, Target, ShopKo, Schnucks, and Meijer. B- delicateer retailers such as Family Dollar and Dollar General found a dispirited niche market and compete against Wal-Mart. III-Wal-Mart Stakeholders 1-Internal Stakeholders: A-Sh beholders -Wal-Mart is accountable to its sh atomic number 18holders. - Shareholders are well-nigh interested in profit generation and dividend. B-Employees -Wal-Marts dodge is to keep prices low which le ads into a low charter strategy. -Associates arrive at little education, and work part-time. -Labor conditions and wages are for most employees are important factors. C-Management -Is part of a Wal-Mart employees, solely they have disparate interests and priorities. D-3 Suppliers - outdoor(a) stakeholders, but the confining connection between them is so close.
They are considered internal. The Wal-Marts cost leadership strategy offers a minimal margin to its suppliers. 2-External Stakeholders: A-Customers and the community -Customer is the most important stakeholder for Wal-Mart. -Demands and priorities of Wal-Mart customers are opposed so, this is creating the largest and potentially most important issues for Wal-M! art. B-Unions and NGOs -Wal-Mart was criticized for its policies and actions against labor. -Wal-Mart was accuse for using peasant labor and sweatshops IV-SWOT Analysis: A-Wal-Mart Strengths: Customers loyalty and contour of products selection agonistical Prices with high quality...If you want to get a full essay, assure it on our website: OrderEssay.net
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